News Flash


Posted on: June 9, 2021

Fehrer Automotive holds official opening for Gadsden plant expansion


Gadsden, AL – Fehrer Automotive held an official opening and ribbon cutting for a new expansion at its Gadsden plant on Wednesday, June 9, 2021, marking continued growth for one of Etowah County's largest manufacturers.

The company has invested more than $6 million in the 200,000-square foot facility expansion, giving Fehrer a total of 500,000 square feet of space in Gadsden — quadruple the company's footprint when it first opened a decade ago.

Fehrer Gadsden also employs approximately 500 people, making it the second-largest foam plant in the Fehrer Group worldwide and one of the largest employers in Etowah County.

"While this expansion will only for now create 15 more jobs, for us more importantly, it frees up space in the original production site to bring more production… into Gadsden and create even more opportunities," Matthias Goetz, General Manager of Fehrer's Gadsden plant, said during remarks Wednesday.

The Fehrer Group is one of the worldwide leading specialists for vehicle interior components, and the Gadsden plant began by supplying Mercedes Benz in Tuscaloosa and Volkswagen in Chattanooga with two production lines.


Over the last 10 years, Fehrer has added five more production lines and more customers, including Tesla, BMW, a Mercedes Benz plant in Charleston, South Carolina, and the Commercial Vehicle Group (CVG).

The acquisition of the new Mercedes electric SUV in Tuscaloosa and the Volkswagen electric vehicle in Chattanooga offers further future opportunities for Fehrer Gadsden.

Thomas Mueller, head of Central Operational Services for Fehrer, gave some insight into the company’s future, which includes focusing on the North American market and expanding production capacities in the U.S.

“The add-on here in our facility in Gadsden fits perfectly in our picture,” Mueller said. “We will work hard to fill up the rest of the building with projects.”

The City of Gadsden and Fehrer Automotive will continue to work together to improve the quality of life for citizens and the business environment in Gadsden and Etowah County.

"This investment shows the commitment from the Fehrer stakeholders and the owner group not just to its current employees, but also to the City of Gadsden as a strategic point worldwide," Goetz said.

"I'm glad to have Fehrer in Gadsden, and we look forward to continuing to work with them on future projects," said Gadsden Mayor Sherman Guyton.

"One of my personal goals is to work closely with the City, the local board of industrial development and schools to make sure that we are ready for expansion and that we have a skilled, trained and well-developed workforce," Goetz said.

The Hollingsworth Company has played an important role in making Fehrer's Gadsden plant a reality, and speakers thanked Tom Mann, Sr. VP of Industrial Real Estate, at Wednesday's event. The plant's employees are another essential part of the past and future success of Fehrer Gadsden.

"Their hard work and dedication every day is the cornerstone for the success of this plant," Goetz said.


Facebook Twitter Email

Other News in Home

Amnesty 2024 - Gadsden Municipal Court

Amnesty Court Day 2024 set for March 6

Posted on: February 9, 2024
IDA - Business Facilities Deal of the Year

USNC, Gadsden earn national impact award

Posted on: January 12, 2024
No Burn Order

Gov. Ivey prohibits burning statewide

Posted on: November 8, 2023
Amnesty 2023 - Gadsden Municipal Court

Amnesty Court Day 2023 set for March 22

Posted on: February 13, 2023
Downtown Gadsden First Friday

First Friday returns for 2022

Posted on: March 25, 2022
Landfill closure 9-15-21

Landfill closure - September 15, 2021

Posted on: September 15, 2021

Landfill closure - March 26, 2021

Posted on: March 26, 2021
City Seal 1

City Hall to reopen Monday, Feb. 15, 2021

Posted on: February 11, 2021

Planning Commission meeting canceled

Posted on: December 15, 2020

Botanical Gardens Ribbon Cutting

Posted on: October 2, 2020
Flu Shot Clinic

Annual Drive-Thru Flu Vaccination Clinic

Posted on: September 29, 2020

Hurricane Response

Posted on: September 28, 2020

Special Called Council Meeting - 9-29-20

Posted on: September 25, 2020

Airport Authority meeting - 9-18-20

Posted on: September 14, 2020

COVID-19 Hot Spot Testing Scheduled

Posted on: August 11, 2020

Special Called City Council Meeting

Posted on: July 21, 2020

Community Meeting - District 5

Posted on: May 15, 2020

City Hall to Reopen Monday

Posted on: May 8, 2020

District 2 Community Meeting

Posted on: May 7, 2020
COVID_Spotlight2 copy

UPDATED Stay at Home Order

Posted on: April 11, 2020

District 3 - Community Meeting

Posted on: May 4, 2020
EMA logo

Severe Weather Affects Etowah County

Posted on: April 13, 2020
EMA logo

Etowah County COVID 19 Fatality

Posted on: April 1, 2020

COVID-19 Local Businesses Resources

Posted on: March 24, 2020

COVID-19: City of Gadsden Response

Posted on: March 18, 2020

RAM Free Clinic Postponed in Gadsden

Posted on: March 17, 2020

District 3 Community Meeting

Posted on: March 2, 2020
Downtown Gadsden Logo

Downtown Gadsden Gives Back

Posted on: February 24, 2020

District 5 Community Meeting

Posted on: February 21, 2020
Highland Avenue Road Closure

Highland Avenue Closure for Road Work

Posted on: February 14, 2020

Airport Authority meeting - 2-21-20

Posted on: February 14, 2020

GECEMA: Overnight Flooding Likely

Posted on: February 10, 2020
Downtown Gadsden Logo

Downtown Gadsden Girl’s Night Out

Posted on: February 10, 2020

No City Council meeting - 2-11-20

Posted on: February 4, 2020

Downtown Gadsden Shopping Event

Posted on: September 6, 2019

Public Works Committee Meeting

Posted on: December 31, 2018

City-wide Christmas Tree Lighting

Posted on: November 19, 2018

District 1 Community Meeting

Posted on: January 19, 2018

Weekend Warming Center

Posted on: January 11, 2018