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The goal of the Public Affairs Department is to efficiently and effectively provide relevant information to
citizens and stakeholders for the City of Gadsden. In working with all City departments, the Public Affairs
team will provide information on programs and policies while ensuring consistent and clear messaging through
a variety of media including website, TV channel, social media, press releases and public events.
Draft news releases, statements, advertising copy and messages for a variety of platforms that adhere to
consistent internal style and to departmental and administrative goals
Provide digital photography and videography coverage for City of Gadsden events for distribution to the
media, website, internal records and other uses as needed by various departments and initiatives.
Manage and operate the City of Gadsden’s Broadcasting system including TV channel, Audio Video
Streaming and other Media to inform citizens and stakeholders about local events and meetings in the City of
Gadsden. Generate PSAs for various City Departments and initiatives to educate and inform the public.
Serve as a liaison with various groups and members of the public in order to help facilitate dialogue with
various departments, help resolve issues and connect citizens with resources provided by the City.